Well, isn't THIS quite the overhaul. That cereal brand that's always just kind of been 'there' and we've never really thought too much about?

WALLFLOWER NO MORE.

Jordans is, and always has been, the original punk of the cereal aisle. They're a brand that's constantly innovating and nudging the category ahead. Who knew?

We did.

So we figured it was high time people knew that in every box of Jordans... there's a lot more bite than you might expect.